Nubrella Before Shark Tank
Alan Kaufman is an entrepreneur and the inventor of Nubrella, which basically is a hands-free extreme weather umbrella. Alan Kaufman came up with the idea for Nubrella one day when he was sitting in a coffee shop, looking outside as the weather got significantly worse over time. Alan Kaufman saw how a man aggressively throwing his umbrella in the trashcan, just because the hard winds broke it. He also thought about all those people who had to be outside for their jobs, with nothing on but a raincoat, which only keeps their clothes dry.
Because of these reasons, Alan Kaufman started thinking about alternative designs for a product that already exists for centuries, the umbrella. He started sketching on his napkin, which he used as a base for his product, the Nubrella. After sketching the initial design and showing it to several manufacturing firms, his product was finally born. The reason why Alan Kaufman needs an investment from the Sharks is because he has invested a lot of his own money in Nubrella, and he needs the help of the Sharks to push his product over the edge.
Nubrella During Shark Tank
“Alan Kaufman walks confidently and stands in front of the Sharks”
Alan Kaufman starts his presentation by introducing himself to the Sharks, stating that he is the founder and president of a company called Nubrella. Alan Kaufman continues by stating that he is seeking an investment of two hundred thousand dollars, in exchange for a twenty five percent stake in his company. Alan Kaufman continues his presentation and states that he is going to show the Sharks a new and revolutionary umbrella design.
“Alan Kaufman takes a regular umbrella from the table and shows it to the Sharks”
Alan Kaufman states that the Sharks are probably familiar with the well-known inverted and breaking umbrella design. He continues by stating that his design introduces new game-changing innovations, which you would never expect an umbrella can do.
According to Alan Kaufman, Nubrella is impossible to invert, will keep the user significantly warmer because it blocks wind-chill and Nubrella can be used completely hands free.
“Several of the Sharks state that they want to see the Nubrella design”
“Alan Kaufman takes a Nubrella from the table and shows the Sharks how it works”
Alan Kaufman states that you can open up the Nubrella, place it over your head like a bowl, attach it on your back and connect it to the front, allowing you to walk around in rainy and windy weather, without getting wet, cold, or using your hands to hold it in place.
“Daymond John and Robert Herjavec ask Alan Kaufman if they can try one on”
“Barbara Corcoran asks Alan Kaufman how much a Nubrella weighs”
Alan Kaufman answers the question by saying that it weighs about two and a half pounds.
Alan Kaufman also states that by the time you get one of the Nubrellas on your shoulders, you will not even feel the weight, as your shoulders take it over.
“Kevin Harrington asks Alan Kaufman how many Nubrellas he has sold so far”
Alan Kaufman answers the question by saying that he has sold three thousand Nubrellas.
“Barbara Corcoran asks Alan Kaufman how consumers are able to find him”
Alan Kaufman answers the question by saying that the media really picked it up, and it is all over the world at the moment. Alan Kaufman continues by stating that he gets calls every single day, and he hasn’t even spend a single dollar on marketing or advertising.
“Kevin O’Leary asks Alan Kaufman how much a single Nubrella goes for”
Alan Kaufman answers the question by saying that it costs forty nine dollars; however, he has sourced a new manufacturer, which brings the price down to twenty nine dollars.
“Robert Herjavec asks Alan Kaufman how much it costs to manufacture a Nubrella”
Alan Kaufman answers the question by saying that it costs him fourteen dollars to manufacture a single Nubrella unit.
“Daymond John asks Alan Kaufman if he has any Nubrella orders”
Alan Kaufman answers the question by saying that he has hundreds of orders that he simply cannot fulfil, due to the fact that he is shorthanded. All of the orders are through the internet, because he is not yet selling Nubrellas wholesale.
“Daymond John asks Alan Kaufman if he has a patent on Nubrella”
Alan Kaufman answers the question by saying that he does have a patent on Nubrella. He states that the Nubrella has been issues a United States patent, and currently, there is a patent pending for Nubrella in all of Europe.
Alan Kaufman continues by stating that his goal is to build an extreme weather brand. He states that everybody that has bought a Nubrella currently owns a regular umbrella, but they clearly recognize that the Nubrella for its endurance against more extreme weather conditions, and for its revolutionary hands-free feature. Alan Kaufman also states that there are people all over the world that are riding their bikes, using a Nubrella.
“Robert Herjavec asks Alan Kaufman how someone would ride a bike with a Nubrella”
Alan Kaufman answers the question by saying that you simply strap a Nubrella on, and it will not move in a thirty five miles per hour wind. According to Alan Kaufman, there is already an investor in his company for four hundred thousand dollars, and he himself has also invested five hundred thousand dollars into his own company, because he believes in his product.
“Robert Herjavec asks Alan Kaufman why he needs another two hundred thousand dollars as an investment, if there is already nine hundred thousand dollars in the company”
Alan Kaufman answers the question by simply saying that he is all out of money.
“Robert Herjavec starts laughing and states that he likes it that Alan Kaufman is so honest”
Alan Kaufman states that he has come to the studio with an aggressive option for the Sharks, because he has seen what they have been doing over the course of the season. He continues by stating that so far, he has orders from forty seven different countries.
Robert Herjavec states that the Nubrella really grows on you, because when Alan Kaufman first showed it to the Sharks, he thought it was funny and weird.
Alan Kaufman states that he uses a Nubrella in New York, and he has had people come up to him and ask him where he has purchased the Nubrella.
“Kevin Harrington asks Alan Kaufman if he has talked to any retailers”
Alan Kaufman answers the question by saying that he has not talked to any retailers yet; however, he states that he does receive hundreds of inquiries for wholesale, outside of the United States of America, which means that there is a lot of interest for the product.
“Daymond John asks Alan Kaufman what he does for a living right now”
Alan Kaufman answers the question by saying that he is working on Nubrella fulltime.
“Daymond John asks Alan Kaufman if his company is profitable”
Alan Kaufman answers the question by saying no, and that he is being funded internally by his family.
Barbara Corcoran states that she thinks the Nubrella is a great sports umbrella, and that she thinks it needs that sports angle to be successful. She also states that she doesn’t think the Nubrella could ever compete against a standard umbrella, which is why she is out.
Alan Kaufman thanks Barbara Corcoran and states that the Nubrella was never designed to really compete the umbrella. To him, the Nubrella is a new line item.
Robert Herjavec states that Alan Kaufman gets all the credit, because he appeared on the Shark Tank and took out a very odd looking thing that made him laugh. However, he doesn’t see potential as an investment, which is the reason why he is out as well.
Kevin Harrington states that he likes the product and that he is always looking for unique products that do not exist on the marketplace. Kevin Harrington continues by stating that he has a conflict with the amount of money that Alan Kaufman is asking for, which is why he makes an offer of two hundred thousand dollars, in exchange for a sixty five percent stake.
Kevin O’Leary states that it really makes him mad that Kevin Harrington has his own distribution channel and television stuff. He states that it really pisses him off, because he cannot compete against that and that is a real problem. Kevin O’Leary continues by stating that he would have made an offer, but he simply can’t, which is why he is out as well.
Kevin Harrington states that he has never received an answer on his offer.
Alan Kaufman states that the equity that Kevin Harrington is asking for is simply too high, and that the highest equity he could accept is thirty five percent.
Daymond John states that Kevin Harrington knows how to brand Nubrella to the everyday consumer and that he himself know how to brand Nubrella into retail, as well as grown Nubrella into the extreme weather gear program. Daymond John continues by stating that he doesn’t mind partnering up with Kevin Harrington, because he thinks that both of them could make Nubrella really successful. Daymond John and Kevin Harrington offer a joint deal of two hundred thousand dollars, in exchange for a sixty percent stake in Nubrella.
Alan Kaufman states that he really wants both Daymond John and Kevin Harrington as a partner, and thinks that they both could really add a considerable amount of value. However, Alan Kaufman thinks the equity is still too high, which is why he asks both Daymond John and Kevin Harrington if they would accept a fifty percent stake.
After thinking for a few moments, Daymond John states that they need to be the controlling shareholders of Nubrella, which is why they would be willing to go down to fifty one percent. Daymond John states that they want to be in control of the company, because their money is at risk producing, manufacturing and distributing the product.
Alan Kaufman states that he has some concerns, especially if Nubrella becomes successful. When orders start to pile up, he would need additional capital, and he doesn’t know whether that capital is going to come out of his own pocket or not.
Daymond John states that he will not need additional capital, because as long as is able to show valid orders from retailers, Daymond John will finance everything, forever.
After thinking for several moments, Alan Kaufman decides to accept the offer on the table.
At the end interview, Alan Kaufman states that he would have probably never sold fifty one percent of his company if it wasn’t for Daymond John and Kevin Harrington. Alan Kaufman states that what they bring to the party is more significant than any amount of money.
The Nubrella Now in 2018 – What Happened After Shark Tank
Alan Kaufman appeared on the Shark Tank in season one with a very unique product called the Nubrella. With this product, Alan Kaufman was hoping to change the lives of a lot of people all over the world, especially those that live in very rainy environments. The Nubrella is a revolutionary, hands-free umbrella-like product, which you can put over your shoulders.
Alan Kaufman invested five hundred thousand dollars in his own company, alongside an unnamed investor, who invested four hundred thousand dollars. The reason why Alan Kaufman appeared on the Shark Tank is because he needed financial support and the expertise of the Sharks. Fortunately for Alan Kaufman, he was able to secure an investment from both Daymond John and Kevin Harrington. There was no mention of Nubrella being the best or worst on Shark Tank. The reason why the other three Sharks didn’t want to invest in Nubrella is because they didn’t see it replacing the regular umbrella.
The official website for Nubrella products can be found at www.nubrella.com. On this website, you can find more information about the product itself, see what kind of features the product has, read about Alan Kaufman and also order the product.
At this moment there are two different products in the online store; the Nubrella and the Nubrella & Custom Backpack package. The Nubrella costs $69,99 or $79,99 if you are ordering outside of the United States of America. The Nubrella & Custom Backpack costs $109,99 or $144,99 if you are ordering outside of the United States of America.
The Nubrella has a lot of four out of five, and five out of five ratings on the official Nubrella website. A lot of people saw Alan Kaufman on the Shark Tank, and are very happy with their product, especially because of its hands-free design. It seems that partnering up with Daymond John and Kevin Harrington really gave Nubrella the kick start it needed.