Garage Door Lock Before Shark Tank
The Garage Door Lock is a product that locks the largest door that burglars can get into one’s home from. Bryan came up with the idea when someone broke into his home as he learned the remote controls that close most garage doors do not do enough to solve the problem. Bryan had a background of product development as he invited the device that launches parasails from a boat and pulls it back in. He did not, however, have a business or marketing product like most inventors before they come on Shark Tank.
Bryan was able to get his product to a decent amount of sales before coming on the show without any marketing due to the heavy amount of people looking for a garage door lock after somebody breaks into their home. He applied to be on Shark Tank hoping to solve his marketing problem with the help of the Sharks and was invited for Season Five.
The Garage Door Lock on Shark Tank
Bryan entered the Tank seeking $275,000 for 30% of his company. Bryan began by selling the Sharks on the necessity of his product by mentioning there was a home invasion every fifteen seconds, yet people do not correctly lock their largest door which is their garage. While someone was demonstrating how thieves open the garage, Bryan demonstrated how he created a solution in the Garage Door lock as it has a steal dead bolt that automatically locks the garage door. After the pitch, Kevin brought up the obvious assumption of the garage always being locked when one leaves their home. Bryan mentioned that the clicker everyone uses on their garage door does not properly lock it as a garage door. He mentioned this is because garage doors can be opened in similar ways cars are burglarized such as by opening the door with a coat hanger.
After proving this is indeed a problem, Bryan demonstrated how his product was used as the product is adds on to an existing garage that one could install in about a couple hours. Barbara was interested in the numbers and Bryan stated the Garage Door Lock sells for $249.95 and he had sold a total of 450 units online totaling a little over $100,000. Brynn also mentioned how he came up the product and that he invested $250,000 along with the patent.
Robert was concerned with how Bryan would market the product and Bryan mentioned that’s what he was looking for that solution in the Sharks. Kevin believed in the problem, but was also concerned with marketing and felt that he would probably have to do it himself if he invested. Bryan revealed he was working with someone who would help him get in-front of the owner of a large retailer, but the Sharks mentioned people who try to sell others on introductions like that are usually scammers. Barbara brought up her concern of Bryan not having the skills of an entrepreneur and felt he couldn’t sell the product even if was able to get in-front of a large retail store owner. Although impressed with the product, Barbara could not get over her concern and went out. Kevin also mentioned he saw a great product, but also felt Bryan was missing many pieces needed to succeed and went out. Mark, with the same concerns of Barbara and Kevin, knew he wasn’t in a positon to help Bryan with everything he needed and went out.
Daymond was interested in the product and felt America needed to know how to protect themselves. He offered Bryan $275,000 for 40% of the company contingent upon them finding a licensing deal. Mark told Bryan he should take the offer, but Robert jumped in. He offered Bryan an offer of $275,000 for 70%. Daymond was shocked with that equity ask, immediately asking Robert “what’s wrong with you?” Robert mentioned he had a connection with the largest manufacturer of car covers in North America which could help them manufacture and market this product. Daymond mentioned he would go after many more outlets than Robert’s one connection and that his equity ask was actually reasonable. Bryan, after hearing the strengths of both Daymond and Robert, countered Daymond at 35%. Daymond thought about it for a bit and accepted the offer, an uncommon case in the Tank as the Sharks normally do not accept counters. As Bryan left, Robert mentioned his huge equity ask was based on the amount of work it would take, and although Daymond agreed, he still felt Robert’s equity ask was too crazy.
The Garage Door Lock After Shark Tank – 2024 Update
As far as we can tell, the deal with Daymond closed successfully. With his help, they were able to land a partnership deal with Guardians Lock, a manufacturer of locks and other home equipment, in 2015. With their facilities, they were also able to reduce their production costs by more than 60 percent.
Sometime later, Brian moved the business to San Diego, California, so that they would be closer to the production facility.
As of 2024, Garage Door Lock is still in business. Nowadays, their patented automatic deadbolt locking system goes for $439. The kit also includes a remote, wireless keypad, control box, wall console, and plastic brackets and hooks.
Additional remotes are also available for those who have multiple vehicles. From the looks of it, however, their products can only be purchased from their website; it’s not available from any retailers.
In terms of sales, it’s hard to know exactly how well they’re doing. For one thing, the garage door lock doesn’t seem to be talked about much online. There are a few pages here and there about the product but there isn’t any indication that the business is booming. Even their YouTube demonstration video only has 932 views. Their social media pages also appear quite dead. Take their Twitter account, for example, not only have they not tweeted, but they only have one follower.
Their official Facebook page also seems to have been taken down. Now, when you click on the Facebook icon on their website, it just allows you to share their website on Facebook instead of redirecting you to their actual page.
They did, however, upload a new video to their YouTube channel a few months back, which talked about how easy it is for thieves to break into garage doors through a weak point in the garage door opener. Having said that, it has only been viewed 128 times to date.
For those who are interested, you can check out their YouTube channel at @thegaragedoorlockbyelocksy3752.